Therefore, we others see a confident person they are willing to affiliate with these person and may even wonder what the person does to have such a wonderful attitude. On the other hand, when a person has self-esteem issues they are often looked down upon since their behaviors are evident of their problem. Why do we have self-esteem? What is the purpose of this normal product in a being? Self-esteem is a respect for oneself, and confidence within. When we feel in control of our person, we often know how to avoid problems sufficiently.